Creat Studios is an industry-leading game development company based in Canton, MA. At Creat, each employee, from developer to CEO, is a game enthusiast, devoted to future of the console. Creat publishes cutting-edge games for the Sony Playstation Network; in fact, they just announced that their PS2 hit -- Smash Cars -- will be available for download on the PLAYSTATION®3 computer entertainment system. Creat is an official developer for Sony PSP, Nintendo DS, Wii and Microsoft XBOX 360.

For nearly two decades, Creat Studios has been delivering high quality games, so Genuine was pleased to bring their expertise to the forefront in developing their new website. Using Flash and Adobe Aftereffects in combination, Genuine showcased Creat's interactive portfolio in a slick 3D wall, highlighting new releases, game trailers, and developer diaries. To further spread the word of Creat's superb work, Genuine developed a robust games section full of rich media, all the while maintaining SEM best practices and utilizing social networking tools.

We also wanted to ensure that Creat's fans were exposed to the people behind the games. The developer diaries and candid photography included in the careers and company sections demonstrate the passion and dedication behind the team's work.

RBM Technologies provides a complete in-store visual merchandising management solution that cuts the cost of marketing operations and drives revenue with market specific campaign planning for large retailers.  It allows retailers to more effectively manage in-store marketing with a (very cool) 3D planogram tool.  Genuine's challenge was to quickly grab the attention of busy C-level decision makers coming to the site.  We designed this active home page to give a quick overview of RBM's positioning to draw people further into the site without forcing them to "click and learn."

The new site showcases the many ways RBM eases the complexity of the entire retail cycle- from overall strategy to implementation and analytics. 

Visit www.rbmtechnologies.com to see how Flash can be used to visually show how a product can fit within a retail organization.