Augmented reality is still in its infancy and there hasn’t been too much actual and practical commercial use for this technology. That is, until the USPS:
Priority Mail Virtual Box Simulator. This augmented reality simulation allows a user to see the different flat-rate shipping boxes in 3D. So there are practical uses for augmented reality – and for brands looking to let the consumer connect with their brands in a different way this technology has great potential.
The creative applications are
limitless. In fact, you can even make an augmented reality 3D version of your logo as a shameless self promotion. We did.
Try it out. Here’s how it works:
- Print this Genuine Interactive augmented reality marker (I promise it won’t bleed all your black ink).
- Turn on your webcam and then click here to launch the flash player.
- Finally, hold the marker in front of the webcam to see the Genuine Interactive cube live in your desk. All the kids want the cube!
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